Market Collective Carol Choir


Join Colton O’Reilly of I Am The Mountain as he leads the MC Holiday Carol Choir this November and December, with string accompaniment by Alex Ginella and Matt Coldwell of Rotary Park. The choir will be performing a number of Christmas classics such as: It’s Beginning to Look a Lot Like Christmas & Silent Night, along with many more of your festive favourites. The choir rehearsals will be filled with song and cheer, as well as delicious cookies and milk. Together we will meet, dust off our vocal chords and build community together through song. Performances will happen every Sunday that MC runs this Holiday, and you will get to choose the number of performances you’d like to take part in.

Please sign up for all, or any, of the weekends you would like to perform at. With a $20 registration fee, you will be given access to all four weekends of MC, a photo booth voucher, a tote bag, snacks, and even a free holiday beer!

Happy Holidays,

Love: Colton & the MC Team

Rehearsal and performance times:

The choir will be practicing every Sunday in November.
Sunday, November 6 // 3pm-5pm
Sunday, November 13 // 3pm-5pm
Sunday, November 20 // 3pm-5pm

The choir will be performing every Sunday that MC runs this Holiday. Each choir member will choose how many times that they would like to perform. You can commit to 1, 2, 3 or 4 performances.

Sunday, November 27 // Noon-1pm
Sunday, December 4 // Noon-1pm
Sunday, December 11 // Noon-1pm
Sunday, December 18 // Noon-1pm

Registration Includes:

– 3 Rehearsals at Blank Page Studio
– Up to 4 performances at Market Collective
– Milk and Cookies at each rehearsal
– A 4-weekend MC punch card
– 1 beer voucher
– 1 photobooth voucher
– MC Tote Bag
– Sheet Music

Registration Fee:

$20 plus GST


To register, please copy and paste the questions below with your answers, and email them to: (Deadline to register: November 1)

♥ Name:

♥ Phone Number:

♥ Email Address:

♥ Which dates would you like to perform? Please list all weekends that you are interested in (November 27, December 4, 11, 18):

♥ Favourite Christmas Carol:


Thank you! If you have any questions, please direct them to:

MC Sponsorship Programs – Artist, Music and Food Recipients Announced

This past August, Market Collective launched our Sponsorship Series. With this, we put together 3 packages to be awarded to one student artist, one musician/band, and one food artisan. We received many submissions, and the strength and enthusiasm demonstrated by all of the applications has encouraged us to explore doing more of these in the future.

Please join with us as we celebrate our 3 recipients: Austin Goodbrand, Rosalind, and Roni Zaide.


Student Sponsorship – Austin Goodbrand

Austin Goodbrand is currently attending the University of Lethbridge, where he is studying digital media including photography and cinematography. He is passionate about creating and entertaining, and is working on turning his creativity into a career. One of his greatest fears is to have his life, the people in it, moments, and memories forgotten and he would like to share his collection of memories with the world. He loves capturing moments through a lens, and uses these photos to tell beautiful stories.

To view Austin’s work, please visit his website:

Photo Credit: Self Portrait


Musician Sponsorship – Rosalind

First and foremost, Rosalind is a cat. Secondarily, and more relevantly, Rosalind is a Calgary-based indie-folk band.

Formed in early 2015 by Jesse Shire, Amanda Rishaug, and Mike Goossen after a spirited jam in the early hours of the new year, the trio quickly found a collective voice and before long expanded to include bass, drums, electric guitar, cello, violin, and as many other instruments and members as they could acquire to become a folk orchestra.

Harmonies steeped in old-time folk, melodies with a marinade of soul, songs to bring you up, bring you down, and meet you in the middle, wherever that middle might be.

To listen to Rosalind’s music, please visit their Bandcamp:

Photo Credit: Michael Tan


Food Sponsorship – Roni’s Kitchen

Roni opened her kitchen when she was 5 years old. Her first customers were her parents and brothers. They were a kind and forgiving crowd. Since then, she has had the pleasure of cooking in kitchens around the world, experiencing and experimenting with new flavours.

Roni’s Kitchen offers specialty vegetarian and vegan cuisine from far away lands to curious and eager Calgarians. They make everything from scratch and with lots of love and they support local farms and strive to use organic ingredients when possible. Their services include a weekly meal service, cooking classes and catering services for various events, from dinner parties and bridal showers to weddings and retreats.

Roni’s Kitchen has just launched a new exciting project – a weekly meal service you can have delivered straight to your door or you can pick up from their kitchen in Ramsay. A new menu is released every Thursday for pre-order at: with a delicious variety of fresh and frozen vegetarian and vegan meals to choose from.

To read more about Roni’s Kitchen, please visit their website:

Photo Credit: Michael Tan

Market Collective Launches Annual Sponsorship Programs


Oh hey there Calgary! Thank you for being with us for 8 amazing years of creativity, community and a whole lot of fun! We have launched our Market Collective Annual Sponsorship Programs to say ‘Thank You’ and to continue to give back to the wonderful folks of this fine city. Thanks again! Read below for details. 

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Are you a student currently attending a BFA program for Fall 2016? If you are, you are eligible to apply for the Market Collective Student Artist Sponsorship! We love giving back to the community, and realize the strength and dedication that artists put into their practice from the very beginning. Please click on the below image for more details.


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Market Collective loves the element of music and local talent at our events. As a thank you, we are offering one local musician/band, a chance to work with our team to create a music video, a recording of their song, and a photo shoot to help with their career. Please click on the image below for more details.


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We see the value of helping food vendors as they grow their small business, and we love the energy they bring to the MC! We have developed the Market Collective Food Sponsorship as a way to say thank you! Thank you for making our city a more vibrant (and tasty) place to live!


We’re Hiring!


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Market Collective is seeking a highly competent, detail-oriented Administrative Coordinator to support the founders directly to systemize and facilitate operations of the business. If you are an analytical ‘doer’ you will be the perfect candidate for this role.

We are heavily invested in building community in our city, as well as within our team – our hope is that this coordinator grows with us as we grow. If creative, adaptable and entrepreneurial business excites you, come join our energetic team!

We will be accepting ongoing applications until September 2nd, 2016



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Market Collective is seeking a highly creative Communications Coordinator to work directly with the founders to plan and execute inspiring marketing and communications. The ideal candidate would be a dependable ‘self-starter’,equipped with a fresh perspective to communicating Market Collective’s story to Calgary and beyond.

We are heavily invested in building community in our city, and also within our team – our hope is that this coordinator grows with us as we grow. If creative, adaptable and entrepreneurial business excites you, come join our incredible team!

We will be accepting ongoing applications until September 2nd, 2016


Market Collective Annual Survey – $800 Prize!

Market Collective grew from an initial idea, but it quickly became much more than that. The MC is the development of ideas from the artists, food vendors, designers, musicians, and our incredible team of staff and volunteers. Most importantly, it is the reflection of creative thought by all of us, and the beautiful community that has been formed along the way.

We want to extend our sincere gratitude to all of you. To the team that has been incredible, the artists and vendors that have been like family, and the community of visitors that have warmed us with their presence. Now, as we grow into the new year, we want to hear your voices.

We have developed a survey to hear your thoughts, opinions, and to get to know a little bit more about all of you. As we grow, we want to make the right decisions for everyone involved in the MC, and realize that means you. Please take the time to fill out the questions. Some will be simple facts, some will be more insightful, but all will help us make the market you want to see in your city.

As an added thank you, we will randomly choose one lucky person to receive an $800 shopping spree to the Market Collective, redeemable at any of our events.

Thank you, and we look forward to hearing your thoughts.

Deadline for contest entry: August 22nd, winner announced August 24th!


Holiday 2016 Artist & Food Applications Now Open


Each Market Collective weekend will showcase over 100 artists, food vendors, designers and musicians. Please follow along with us on social media this Holiday Season using the hashtags: #MCcheer2016 #marketcollective

Fridays: 4pm – 9pm
Saturdays: 10am – 6pm
Sundays: 10am – 6pm

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Thank you for continuing to share your creative spirit at our events. We look forward to seeing your submissions. If you have any questions, please feel free to email us at:

Deadline to apply: August 29th, 2016
Notifications: September 9th, 2016

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One of our favourite additions to the Market Collective has been our talented and valued food vendors. We thank you for nourishing us over the Market Collective weekends. We look forward to working with you over our Holiday events.

If you have any questions, please feel free to email us at:

Deadline to apply: August 29th, 2016
Notifications: September 9th, 2016

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Market Collective Celebrates 8 Years!

Celebrate8-Banner-600x300As Market Collective approaches our 8-Year Anniversary, we can’t help but reflect on how much our community has provided us, and we are incredibly grateful. What started as a humble project has grown in leaps and bounds. We are proud to have contributed our work and passion building Market Collective as a space for the creative class to thrive, to exchange ideas, and ultimately to grow together as a community. This success has been a direct result of the outpourings of each artist, musician and food vendor who have invested their hearts into the creative work they have showcased at each MC event.

We are now at an exciting point in our organization, and have decided that in lieu of hosting an Anniversary event, we will focus on our growth, both internally and externally. Over the next 3 months we will dedicate ourselves in honouring our roots, growing as an organization, and generating new ideas for upcoming events.

With growth comes celebration! For the month of August, we will be sharing 8 exciting announcements for Market Collective, including new developments and meaningful organizational additions. We wish to give back to the community that has been so pivotal in our growth and with us through this journey.

Stay posted on our Instagram, Twitter, Facebook, and Website, for your chance to win gift baskets, huge sponsorships, cash prizes and learn all about the behind the scenes additions that we plan to unfold! We look forward to connecting with you all through our social media engagements! 


Friday, July 8 >>> Tomi Fujiyama <<< 8pm
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“Made in Japan” is the remarkable story of Tomi Fujiyama, the world’s first Japanese country music superstar. From playing the USO circuit throughout Asia to headlining in Las Vegas and recording 5 albums for Columbia records, Tomi’s career culminates in a 1964 performance at The Grand Ole Opry where she followed Johnny Cash and received the only standing ovation of the night.

At the age of 73, with a spark in her heart and a guitar in her hand, Tomi and her husband set out on a journey through Japan and across the United States to fulfill a dream of performing at The Grand Ole Opry one more time. Tomi weaves an inspirational and often hilarious story of hope and heartbreak.

“Made in Japan” is a funny yet poignant multi-cultural journey through music, marriage, and the impact of the corporate world on the dreams of one woman.

Made in Japan Official Trailer HD from The Diamond Bros. on Vimeo.

Friday, July 8 >>> Amy Nelson <<< 7pm
Bio Amy
Amy Nelson is an old-time clawhammer banjoist and traditional folk singer. Her influences range from old blues, ragtime, country and mountain music. She sings from the gut and harkens back to a time long ago when music was not only a form of entertainment but a way of connecting to the heart of everyday people.

Friday, July 8 >>> Hank Zappa <<< 4-7pm
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Saturday, July 9 >>> Kinfolk DJs <<< All Day
Saturday, July 9 >>> I Am The Mountain <<< Noon
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Saturday, July 9 >>> Abby Maxwell <<< 1pm
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Saturday, July 9 >>> Peer Support <<< 4pm
A five-piece melodic indie rock act from Calgary with influences as diverse as the city that they call home. Combining thoughtful musicality with a fun and energetic live show, they’re always ready to play music for new faces.

Sunday, July 10 >>> Rosalind <<< Noon

Formed in the early months of 2015, Rosalind started as a collaboration between friends Mike Röckin, Jesse Shire and Amanda Noelle that quickly proved to have substantial chemistry and compatibility.

After several months and an outpouring of positive feedback, Rosalind looked to expand their sound from guitar, banjo, mandolin and three-part harmonies to include bass, violin and drums, utilising each instrument’s unique voice to create a blended and full soundscape.

Their songs aim to relate to the spectrum of emotions and experiences our daily lives are rife with, and will leave a lasting impression long after their last note has been played.

Sunday, July 10 >>> Rotary Park <<< 1pm
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Rotary Park is a Calgary based band playing a special brand of harmony driven, alternative bluegrass. The combination of ambient folk music, powerful vocal harmonies and banjo ripping bluegrass brings a unique brand of Canadian music to the table.

Sunday, July 10 >>> OQO <<< 4pm
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OQO means balance. This coastal Canadian trio sounds like a ménage-a-six between Yann Tiersen, Sigur Rós, Beirut, Gogol Bordello, Cinematic Orchestra and Phillip Glass. The band writes original, cinematic, operatic folklore for Accordion, Violin, Voice, Contrabass and the occasional Synthesizer.

Ian Griffiths on Accordion and synth, Keith Rodger on Upright Bass and Jacques Mindreau on Violin and Voice have been enchanting audiences across Canada with performances at Arts Wells Festival, Tiny Lights Festival, South Country Fair, Deep Roots Music Fest, Market Fest, Market Collective and dozens of others.

OQO is set to release their second album “OQO Pt. 2” June 1st 2016. The band will be touring the record across Canada from June through August 2016. Find tour dates at

OQO is made up of members from two prominent Canadian folk bands, The Tequila Mockingbird Orchestra and Krasnogorsk. Originally a duo, OQO began as a collaboration between Accordionist, Songwriter Ian Griffiths and Violinist, Composer, Vocal Virtuoso Jacques Mindreau. The pair were joined in 2014 by Mount Royal University Jazz Performance graduate Keith Rodger on Upright Bass.


Screen Shot 2016-06-24 at 3.24.57 PMJenny Balance: smart, beautiful, and sophisticated, she is the brains behind Wild Rope, a new company based on the love of dogs and style. Based on a traditional nautical technique, Jenny splices and whips her own rope, and then uses a technique of traditional dyeing to blend design with function. Each rope is 100% cotton, and 110% sweet. We had a chance to chat with Jenny and learn more about this craft, the new endeavour and to celebrate her as this July MC’s Debut Artist.


Tell us a little about your business and how you got started:
I make dog leashes made from 100% Cotton Rope here in Calgary. Each leash is hand dyed, spliced and whipped which gives them a super unique look. The cotton makes for a really soft leash on the hands and allows some stretch and give while walking your dog.
I started making rope leashes because I was on the hunt myself for one and began to look them up online and at stores. During my search, I realized there really weren’t many options and I might just be able to make my own. I quickly learned how to “splice” and “whip” the 3-strand cotton rope. This is an old nautical technique used by sailors and fishman, making the handles and ends of the leash strong and sturdy. I played with dyes and colours, and hunted high and low for good quality trigger snaps.
You have such a unique idea and clearly love dogs. What is your favourite thing about dogs?
Thanks! I don’t know what I don’t love about dogs! Their companionship, quirky habits and endless entertainment have to be a few of my favourite qualities.

I have a one year old Whippet, named Wylee. She is my number one WildRope model and tester. She is always by our side wherever we go and has really made our lives full of so much happiness.



Calgary is a beautiful place to walk and enjoy nature. What are some of your usual stomping grounds?
Calgary is the best! You can find us anywhere from Fish Creek walking along the river and awesome pathways, Britannia for a Village Ice Cream then a walk down to Sandy Beach, East Village for a walk on the pathways, on the patio’s of 17th Ave or 4th Street, or at one of Calgary’s dog parks, which are HUGE!
You have been chosen as the Market Collective Debut Artist. What are you most excited about with joining MC?
I can’t even believe it, I am SO flattered. I have been going to Market Collective over the past few years and always admired the highly talented artists and makers and their work. I never would have believed I would actually be apart of the action.
I love spreading the word of MC, when I ask someone if they have heard of it and they haven’t, I make sure to tell them they must check it out.
MC and the culture that comes with it is so infectious and full of local love. It is all about that support and appriciation for hard work. I have already met and learned a lot from so many wonderful people through MC and hope to meet even more!
How can people get ahold of you, or connect more with you and your work?
Right now, email is the easiest!
To have a look at some leashes you can always check out Instagram @wildrope
We are working on a website which will be up and running soon, and I always try to keep a few leashes on Etsy.



Aman and Steph

At the Market Collective, we have worked with thousands of artists and supporters over the years. Some people pop in and move on, and others stay to become your family of friends.

We met Aman and Steph over their amazing food from Naaco, and simply saw them as a quirky couple that made delicious treats. We fell in love with them, and their support to the MC has been phenomenal. However, life exists far beyond the MC weekend walls, and everyone at the end of Sunday’s mayhem packs up and ends up back at home base. Steph and Aman are the same as everyone else, but their home base has brought a relationship with cancer.

We hear about cancer on every corner of every street. In every magazine or image of survival, in every planned marathon or coloured bracelet. It isn’t until you experience it first hand, and through someone you love, that cancer becomes very intimate in knowledge and in reality.

We would like to invite you to read on to hear Aman and Steph’s story. Our time for typing has ended, may your time for sharing begin.

Thank you for your support with some very beautiful people.

Aman and Steph’s Story



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